In 2001, the project of Terre di Balbia was born from the creative minds of Gianni Venica and Silvio Caputo, an entrepreneurial duo that wanted to defy the International market with a product made in the -by then- lesser known wine region of Calabria.

Gianni Venica, a true Friulian and owner of the successful Venica & Venica winery, and Silvio Caputo, a dynamic importer of Calabrian wine in California, shook hands in the late 1990s, betting on the success of Calabria as they envisioned the Terre di Balbia project.